A Complex Leadership Perspective on Generative AI Adoption in SMEs: The Interplay of TAM, TMT, and RBV
Although Generative Artificial Intelligence (GenAI) is one of the strategic choices for digital transformation in small and medium-sized enterprises (SMEs), its adoption remains constrained by leadership decision-making that must balance strategic aspirations with resource limitations and organizati...
| Autores: | ; ; ; |
|---|---|
| Tipo de documento: | Artículo |
| Fecha de publicación: | 2025 |
| País: | España |
| Institución: | Varias* (Consorci de Biblioteques Universitáries de Catalunya, Centre de Serveis Científics i Acadèmics de Catalunya) |
| Repositorio: | Recercat. Dipósit de la Recerca de Catalunya |
| OAI Identifier: | oai:recercat.cat:20.500.14342/5971 |
| Acceso en línea: | http://hdl.handle.net/20.500.14342/5971 https://doi.org/10.3390/admsci15120494 |
| Nivel de acceso: | Acceso abierto |
| Palabra clave: | GenAI SMEs Leadership behavior Technology adoption Strategic alignnment Complexity theory 004 62 65 |
| _version_ | 1878735137334624256 |
|---|---|
| author | Penarroya-Farell, Montserrat |
| author2 | Vaziri, Maryam Soto Rivera, Sasha Katalina Miralles, Francesc |
| author2_role | author author author |
| author_browse | Miralles, Francesc Penarroya-Farell, Montserrat Soto Rivera, Sasha Katalina Vaziri, Maryam |
| author_facet | Penarroya-Farell, Montserrat Vaziri, Maryam Soto Rivera, Sasha Katalina Miralles, Francesc |
| author_role | author |
| collection | Recercat. Dipósit de la Recerca de Catalunya |
| description | Although Generative Artificial Intelligence (GenAI) is one of the strategic choices for digital transformation in small and medium-sized enterprises (SMEs), its adoption remains constrained by leadership decision-making that must balance strategic aspirations with resource limitations and organizational inertia. Organizational leadership must face the dynamic and complex characteristics of digital transformation in the knowledge era. Drawing on Complexity Theory and integrating the Technology Acceptance Model (TAM), Temporal Motivation Theory (TMT), and the Resource-Based View (RBV), this study proposes a conceptual framework reflecting distinct strategic leadership orientations. Following a qualitative approach based on semi-structured interviews with SME leaders and an Interpretative Phenomenological Analysis (IPA) this conceptual framework contributes by reframing GenAI adoption as a complex, nonlinear process rather than a straightforward diffusion model, that includes four strategic profiles (Strategic Adopters, Aspiring Adopters, Opportunistic Adopters, and Operational Stabilizers) that affect a dynamic relationship between three key adoption dimensions: intention, motivation, and resource allocation. SME leaders can benefit from a delimitation of their strategic and operational goals while overcoming adoption barriers. |
| eu_rights_str_mv | openAccess |
| format | article |
| id | ES_76b745b60af1cde135879183a67f44ce |
| institution | Varias* (Consorci de Biblioteques Universitáries de Catalunya, Centre de Serveis Científics i Acadèmics de Catalunya) |
| instname_str | Varias* (Consorci de Biblioteques Universitáries de Catalunya, Centre de Serveis Científics i Acadèmics de Catalunya) |
| network_acronym_str | ES |
| network_name_str | España |
| oai_identifier_str | oai:recercat.cat:20.500.14342/5971 |
| publishDate | 2025 |
| publishDateSort | 2025 |
| publisher | MDPI |
| publisherStr | MDPI |
| reponame_str | Recercat. Dipósit de la Recerca de Catalunya |
| spelling | A Complex Leadership Perspective on Generative AI Adoption in SMEs: The Interplay of TAM, TMT, and RBV Penarroya-Farell, Montserrat Vaziri, Maryam Soto Rivera, Sasha Katalina Miralles, Francesc GenAI SMEs Leadership behavior Technology adoption Strategic alignnment Complexity theory 004 62 65 Although Generative Artificial Intelligence (GenAI) is one of the strategic choices for digital transformation in small and medium-sized enterprises (SMEs), its adoption remains constrained by leadership decision-making that must balance strategic aspirations with resource limitations and organizational inertia. Organizational leadership must face the dynamic and complex characteristics of digital transformation in the knowledge era. Drawing on Complexity Theory and integrating the Technology Acceptance Model (TAM), Temporal Motivation Theory (TMT), and the Resource-Based View (RBV), this study proposes a conceptual framework reflecting distinct strategic leadership orientations. Following a qualitative approach based on semi-structured interviews with SME leaders and an Interpretative Phenomenological Analysis (IPA) this conceptual framework contributes by reframing GenAI adoption as a complex, nonlinear process rather than a straightforward diffusion model, that includes four strategic profiles (Strategic Adopters, Aspiring Adopters, Opportunistic Adopters, and Operational Stabilizers) that affect a dynamic relationship between three key adoption dimensions: intention, motivation, and resource allocation. SME leaders can benefit from a delimitation of their strategic and operational goals while overcoming adoption barriers. info:eu-repo/semantics/publishedVersion MDPI http://hdl.handle.net/20.500.14342/5971 https://doi.org/10.3390/admsci15120494 |
| spellingShingle | A Complex Leadership Perspective on Generative AI Adoption in SMEs: The Interplay of TAM, TMT, and RBV Penarroya-Farell, Montserrat GenAI SMEs Leadership behavior Technology adoption Strategic alignnment Complexity theory 004 62 65 |
| title | A Complex Leadership Perspective on Generative AI Adoption in SMEs: The Interplay of TAM, TMT, and RBV |
| title_full | A Complex Leadership Perspective on Generative AI Adoption in SMEs: The Interplay of TAM, TMT, and RBV |
| title_fullStr | A Complex Leadership Perspective on Generative AI Adoption in SMEs: The Interplay of TAM, TMT, and RBV |
| title_full_unstemmed | A Complex Leadership Perspective on Generative AI Adoption in SMEs: The Interplay of TAM, TMT, and RBV |
| title_short | A Complex Leadership Perspective on Generative AI Adoption in SMEs: The Interplay of TAM, TMT, and RBV |
| title_sort | A Complex Leadership Perspective on Generative AI Adoption in SMEs: The Interplay of TAM, TMT, and RBV |
| topic | GenAI SMEs Leadership behavior Technology adoption Strategic alignnment Complexity theory 004 62 65 |
| topic_facet | GenAI SMEs Leadership behavior Technology adoption Strategic alignnment Complexity theory 004 62 65 |
| url | http://hdl.handle.net/20.500.14342/5971 https://doi.org/10.3390/admsci15120494 |