FROM CANVAS TO THE BUSINESS PLAN: How to transform your Canvas into the Business Plan

The paper has a didactic character, as it explains how Osterwalder's CANVAS Business Model relates and a standard Business Plan. The CANVAS model is more oriented towards a visual explanation, while the Business Plan is more detailed. The first can serve as a guide for a brief presentation and the s...

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Bibliographic Details
Author: Aveni, Dr. Alessandro
Format: Article
Status:Published version
Publication date:2020
Country:Brasil
Institution:PROCESSUS1
Repository:Revista Processus de políticas Públicas e Desenvolvimento Social
Language:Portuguese
OAI Identifier:oai:ojs2.periodicos.processus.com.br:article/189
Online Access:http://periodicos.processus.com.br/index.php/ppds/article/view/189
Access Level:Open access
Keyword:CANVAS Business Model
Business Plan
Relations between CANVAS e Business Plan
Plano de Negocio
Relações CANVAS Plano de Negocio
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author Aveni, Dr. Alessandro
author_browse Aveni, Dr. Alessandro
author_facet Aveni, Dr. Alessandro
author_role author
collection Revista Processus de políticas Públicas e Desenvolvimento Social
description The paper has a didactic character, as it explains how Osterwalder's CANVAS Business Model relates and a standard Business Plan. The CANVAS model is more oriented towards a visual explanation, while the Business Plan is more detailed. The first can serve as a guide for a brief presentation and the second is fundamental for investment or financing decisions. Starting from the theoretical models, it appears that there are common elements. The work explains how to use the nine elements of CANVAS to fill the structure of the Business Plan. Differences are reported and explained how to complement the Business Plan. The result is to provide a guide for those who want to use the two instruments and for those who place CANVAS in the Business Plan to take care of the congruence between what is written in CANVAS in relation to the explanation of the Business Plan. Key words: CANVAS Business Model. Business Plan. Relations between. CANVAS e Business Plan
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institution PROCESSUS1
instname_str Faculdade Processus (DF)
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network_acronym_str BR
network_name_str Brasil
oai_identifier_str oai:ojs2.periodicos.processus.com.br:article/189
publishDate 2020
publishDateSort 2020
publisher Centro Universitário Processus (UniProcessus)
publisherStr Centro Universitário Processus (UniProcessus)
reponame_str Revista Processus de políticas Públicas e Desenvolvimento Social
spelling FROM CANVAS TO THE BUSINESS PLAN: How to transform your Canvas into the Business Plan DO CANVAS AO PLANO DE NEGOCIO: Como transformar seu Canvas no Plano de Negocio Aveni, Dr. Alessandro CANVAS Business Model Business Plan Relations between CANVAS e Business Plan Plano de Negocio Relações CANVAS Plano de Negocio The paper has a didactic character, as it explains how Osterwalder's CANVAS Business Model relates and a standard Business Plan. The CANVAS model is more oriented towards a visual explanation, while the Business Plan is more detailed. The first can serve as a guide for a brief presentation and the second is fundamental for investment or financing decisions. Starting from the theoretical models, it appears that there are common elements. The work explains how to use the nine elements of CANVAS to fill the structure of the Business Plan. Differences are reported and explained how to complement the Business Plan. The result is to provide a guide for those who want to use the two instruments and for those who place CANVAS in the Business Plan to take care of the congruence between what is written in CANVAS in relation to the explanation of the Business Plan. Key words: CANVAS Business Model. Business Plan. Relations between. CANVAS e Business Plan O atual trabalho tem um cunho didático, pois explica como se relacionam CANVAS Business Model de Osterwalder e Plano de Negocio. O modelo CANVAS é mais orientado a uma explicação visual, enquanto o Plano de Negocio é mais detalhado. O primeiro pode servir como guia para uma apresentação breve e o segundo é fundamental para decisões de investimento ou de financiamento. Avaliando os dois  modelos teóricos se verifica que há elementos comuns. O trabalho então explica como usar os nove elementos do CANVAS para preencher a estrutura do Plano de Negocio. Relata-se também as diferencias e como complementar o Plano de Negocio. Os resultados são de fornecer uma guia para que quiser usar os dois instrumentos e para cuidar a congruência entre quanto está escrito no CANVAS em relação a explicação do Plano de Negocio. Palavras-chave: CANVAS Business Model. Plano de Negocio. Relações. CANVAS Plano de Negocio Centro Universitário Processus (UniProcessus) http://periodicos.processus.com.br/index.php/ppds/article/view/189
spellingShingle FROM CANVAS TO THE BUSINESS PLAN: How to transform your Canvas into the Business Plan
Aveni, Dr. Alessandro
CANVAS Business Model
Business Plan
Relations between CANVAS e Business Plan
Plano de Negocio
Relações CANVAS Plano de Negocio
status_str publishedVersion
title FROM CANVAS TO THE BUSINESS PLAN: How to transform your Canvas into the Business Plan
title_full FROM CANVAS TO THE BUSINESS PLAN: How to transform your Canvas into the Business Plan
title_fullStr FROM CANVAS TO THE BUSINESS PLAN: How to transform your Canvas into the Business Plan
title_full_unstemmed FROM CANVAS TO THE BUSINESS PLAN: How to transform your Canvas into the Business Plan
title_short FROM CANVAS TO THE BUSINESS PLAN: How to transform your Canvas into the Business Plan
title_sort FROM CANVAS TO THE BUSINESS PLAN: How to transform your Canvas into the Business Plan
topic CANVAS Business Model
Business Plan
Relations between CANVAS e Business Plan
Plano de Negocio
Relações CANVAS Plano de Negocio
topic_facet CANVAS Business Model
Business Plan
Relations between CANVAS e Business Plan
Plano de Negocio
Relações CANVAS Plano de Negocio
url http://periodicos.processus.com.br/index.php/ppds/article/view/189